Sprint’s business may not exactly be soaring right now, but Dan Hesse said he has no intention of letting anyone take advantage because they think his company is overly vulnerable.

Whether it is raising billions of dollars or selling Nextel, Hesse, Sprint’s CEO, said Thursday that he has no plans to accept fire-sale terms.

Hesse, speaking to Wall Street analysts at the Goldman Sachs Communicopia event, talked about how Sprint has been considering the sale of its Nextel business, which operates with a wireless network technology known as iDEN. He also offered insight into why Sprint reversed course earlier this year on plans to raise several billions of dollars.

“We don’t have to sell the iDEN business,” Hesse said. “We don’t have to do this. If we get an offer that is compelling, that is de-levering and all sorts of other things, we will consider it. If we don’t, we will hold on to it. It’s a valuable asset.”

Hesse noted that Verizon is jumping in to the push-to-talk market that the iDEN technology has long dominated. He also said AT&T continues to make a similar push as that company just launched new phones with the walkie-talkie capability.

Sprint roiled the market following its second-quarter financial report when it quickly backtracked from plans to raise several billion dollars, a chunk of money that would have been used to help pay down debt.

“Our advisers told us at the time, ‘You are coming off a really strong quarter,’” Hesse explained.

“We don’t have to raise that additional cash. When the terms weren’t what we wanted, we walked away. We could have done it at less favorable terms for us and our shareholders, but we said, ‘No.’ We didn’t need to.”